Jim Ross: Skittles Loved How I Sold FRUITY! DELICIOUS! FRUITY! FRUITY! Skittles
DELICIOUS!
For years, Skittles was a top sponsor with WWE whether they sponsored a singular pay-per-view event or were a weekly sponsor for the company.
Jim Ross did many ad reads for Skittles during his time on WWE commentary and he sold the product with an unmatched excitement.
“It was an ad-lib. The Skittles people loved it. I can’t tell you how many boxes of Skittles I got over my career. I could have supplied snacks for a children’s home. It was ad-lib. It was our weekly sponsor and you wanted to give a little personality, so that’s what I did. Sometimes those ad-libs work, sometimes they don’t,” he said on Grilling JR.
Fans can watch Ross doing his reads for Skittles by clicking here.
Elsewhere during the podcast, Ross commented on WWE’s change in production. You can find his full comments by clicking here.
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