IMPACT Wrestling Viewership Drops On 8/5/21, Demo Viewership Doubles

IMPACT Wrestling viewership was down on Thursday. 

Brandon Thurston of Wrestlenomics reports the August 5 episode of IMPACT drew 103,000 viewers, which is down from last week’s viewership of 113,000 viewers. It is the lowest number since the July 1 error, which has the show doing 69,000 viewers. Otherwise, it’s the lowest viewership numbers since September 2020 when the show went up against NXT on Tuesdays.

Thursday’s episode of IMPACT posted a 0.04 rating (58,000 viewers), which is way up from the 0.02 rating (21,000 viewers) the show scored last week. Thurston notes, “There’s more volatility in smaller audiences because they rely on fewer samples to determine results.”

Thurston has the following viewership changes: 

Viewer counts in thousands for this week’s episode with difference versus the median of the last four weeks in parentheses:

P2+: 103 (-7%)
P18-49: 58 (+43%)
M18-49: 45 (+23%)
F18-49: 13 (+225%)
P18-34: 4 (0%)
M18-34: 3 (-14%)
F18-34: 1 (+100%)
P35-49: 54 (+54%)
M35-49: 42 (+27%)
F35-49: 12 (+300%)
non-P18-49: 45 (-39%)

IMPACT has not uploaded videos from Thursday’s show on YouTube.

You can keep up with the television viewership numbers throughout wrestling by utilizing Fightful’s resources section.

If you missed anything from Thursday’s IMPACT, check out Fghtful’s full report on the show by clicking here.