Billy Corgan Says Powerrr Was Never Planned To Be The Flagship Program Of NWA

Billy Corgan talks about how close the current NWA product is to his original vision.

Billy Corgan has now owned the National Wrestling Alliance for a number of years and it has become its own brand once again. Of course, in that time, pandemics and more may have forced a shift in what Billy originally had planned for the NWA.

Speaking to Robbie Fox on My Mom’s Basement, Billy says it is in the general neighborhood of what he had planned all along but they have had to put a lot more emphasis on the Powerrr program than originally intended.

I think it is in the general neighborhood of what I started out to do. But I’ve had to adjust. One thing, of course, was the success of Powerrr, a lot of people didn’t think Powerrr would work, it did work, and it continues to work,” said Billy. The whole idea with Powerrr was to be a little bit more 21st century, of the moment, social media and have surprises and kind of — fun isn’t the right word, but have a little bit of a wink to it, not be overly serious. But because of the way things have lined up, Powerrr has had to be our flagship program, as opposed to a sort of a standard, traditional program that you would see from everybody else. So it’s had to stress test what would power represents. So power is kind of an amalgam of what I would want it to be, versus what it needs to be. “

Speaking about the rest of the product, Billy Corgan says in its fifth year under his ownership, he truly believes the NWA is now a promotion of opportunity.

“As far as the rest of the product,  I think we’re finally now, in this kind of fifth-year pivoting towards what I want the NWA to be in the 21st century. It’s a lot easier to talk about than accomplish, because first of all, you have to build a culture. So when you have a Harry Smith, who I do go back, like I said, 10 years with, I still have to be able to point to and say, ‘Look, this is what the NWA represents, do you fit into this or don’t you?’ That oftentimes is a bigger selling point than ‘how much and how long.’ It’s become more about the passion and why people do what they do in the business. A lot of people that we work with really feel that the business hasn’t given them the fairest opportunity. So part of what we need to do is create an environment that says, Look, you will have an opportunity to rise to the top, in NWA, nothing will stop you. I think if you look at the diversity of our roster, the different backgrounds that people come from on every level, including internationally, I think you see that it really is a company of opportunity,” Billy explained.

Elsewhere in the interview, Billy spoke about Matt Cardona’s vision for the National Wrestling Alliance and how it actually aligns with his own. Learn more here. 

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