Report: 50 Cent Sells Catchphrase To Bellator MMA For $1 Million

It was revealed recently that Bellator MMA had inked a seven figure deal with DAZN that will bring the promotion the ability to put on better cards and sign more fighters.

Apparently Bellator MMA has made another major deal in recent weeks, but this one may not be as great as the DAZN deal.

50 Cent himself has revealed that he has sold the rights to the catchphrase “Get The Strap” to Bellator MMA for a cool $1 million.

The entertainer made the announcement himself through Instagram:

 

l did a deal today l sold (get the strap) for a million dollars to Viacom’s Bellator. So you will see lt on some cooler clothing shortly. –see how l make something out of nothing. LOL

A post shared by 50 Cent (@50cent) on Jun 26, 2018 at 2:29pm PDT

Bloody Elbow is reporting that Bellator got the right to “Get The Strap” to put on fighter gear and possibly other merchandise.

There has been no comment from the MMA promotion about the deal yet, as 50 Cent was the first and only person to reveal any details. 50 Cent has been seen around Bellator MMA a lot lately, with Bellator President Scott Coker saying its possible that the entertainer could fight former UFC Light Heavyweight Champion Rampage Jackson one day.