The Revival Had To Sign Over Trademarks To Get Out Of WWE Adding Contract Time
The Revival are now Dax Harwood and Cash Wheeler, but they were almost stuck in WWE.
Last week, word emerged that WWE opposed several trademarks related to The Revival, including “No Flips, Just Fists,” “#FTRKO” and “Say Yeah.” But there’s a lot more to it than meets the eye.
Fightful Select reported Friday that WWE had planned on extending Dax Harwood’s (formerly Scott Dawson) contract from April until possibly the end of summer, while Cash Wheeler (formerly Dash Wilder) would see his run out in June. Instead, WWE and the team went back and forth for weeks negotiating a release. Ultimately to get the release in April, Wheeler and Harwood had to agree to turn over the trademarks.
Fightful learned that the former Revival had actually spent thousands of dollars acquiring the trademarks themselves, but WWE wanted them in order to prevent them from using them outside the auspices of the company.
Revival had first asked for their releases in 2019, and would go on to make that request about a half dozen times before ultimately being granted it. We’d also reported that they were taken off the road in February, and payment subsequently stopped.